Website Design & On-line strategies for Small, Boutique & Micro Wineries and Vineyards
The Lanes End Vineyard team know a great deal about growing wine.
Their multi award winning winemaking follows a Burgundian approach to produce deep, concentrated complex wines that will benefit from extended cellaring.
They came to MyVinesOnline looking for a website to reflect their Brand while enabling them to sell their wine online through their website.
Lanes End Vineyard was also looking to gain greater exposure to their wines but they were not sure how to leverage the internet's massive audience.
If you click on the picture of the newly launched Lanes End Vineyard website at the top, you can see firsthand what MyVinesOnline was able to do for them.
"Our old site did little to project the quality of our wines. The MyVinesOnline team took me through all the possible options available to us, showed me many other high quality vineyard websites so that I could narrow in on what I liked.
The result is simply fantastic." - Howard Matthews, Winemaker and co owner of Lanes End Vineyard
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Like many boutique Vineyard owners ... much of their love and energy is devoted to growing wine ... not developing websites and online strategies. MyVinesOnline showed them that they can have equivalent quality and features that large corporately owned vineyards have at a fraction of the cost.
The Lanes End team can now keep their website and wine loving community up to date with their latest news and offers without any IT skills required.
“Updating the text areas, new photos, new labels and our latest news is as easy as using Microsoft Word.
MyWinesOnline not only delivered a great new website for us but have shown us how to keep it fresh and have people on the internet find us.”
Visitors to the Mount William Winery enjoy a relaxing and personalised time, the sales and tasting room built from stone off the property provides a cosy atmosphere and five acres of picturesque gardens. Gardens and stunning views that are best enjoyed walking with a glass of their finest gold medal sparkling in hand.
In the virtual world Murray and Adrienne wanted a website that best reflected their brand and gives people around the world a taste of what it is like to actually visit their winery.
They also wanted to let their customers buy wine online directly from their website.
One of the main goals they had was to be able to keep information on their website fresh for their customers but neither Murray nor Adrienne knew anything about updating websites.
“With our previous website, we used to have to drive 100 kilometres to meet with our website designer just to update our latest news section. It was not only time consuming but very expensive.
We love our new website and MyVinesOnline showed us that even winemakers can update their own website :)” - Murray & Adrienne Cousins, Winemakers and owners of Mount William Winery